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The numbers tell you what is happening. Usermap's visual insight tells you why. So you can make important changes

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About software and different designs

Opt-Out

We do take privacy and your privacy seriously and we provide you and your users the ability to opt-out of any website that uses our tracking system.

If you are a website owner that uses our tracking services then, we highly recommend you to provide the following option for your users to be able to opt-out of the tracking.

The opt-out process is straight forward and can be done by simply accessing any website that has our tracking code installed and adding the following query parameter in your browser: ?pixel_optout=true

So if your website is https://domain.com/ and you have our USER MAP tracking code installed, you and your users can opt-out of the tracking by accessing the following URL https://domain.com/?pixel_optout=true.

By doing this, we set a local storage variable in your browser that tells our USER MAP tracking code to stop and do not further execute. Clearing your local storage, changing the browser or running the site in incognito will enable tracking again as the Opt-Out variable is not set anymore.

How to add your website

The setup process is very simple and intuitive, here is how to do it.

  1. Make sure you have an account, you are logged in and that your plan is active.
  2. Go to the websites page.
  3. Click the Add Website button and a simple form will appear.
  4. Fill in the Name of your website, a simple identifier for you. It does not matter to us what you write in this box.
  5. Select the protocol that your website uses, http or https. We recommend using https and making sure your website has an SSL Certificate.
  6. Fill in the Website field with your website domain, subdomain or domain path. Ex: domain.com, subdomain.domain.com, domain.com/path.

How to install the tracking script

The installation process for our script is straight forward as it only requires you to place a simple JavaScript code in your website.

Afterwards, with this code, all your website visitors will load the script in the background from your website and give us all the needed details to do our magic and give you the analytics that you need.

  1. Make sure you are logged in to your account.
  2. Go to your websites list that you added.
  3. Click on the Tracking code button and a simple modal will appear.
  4. Click on the Copy USER MAP button or select and copy the code from the textbox area.
  5. Place this code in the header of your website, right before the end of the html tag.
  6. Click on the Verify installation tab and then click the button. If you see an alert box saying that the USER MAP is installed, then you finished the installation process.

Lightweight tracking mode

We have developed the lightweight tracking mode for people who care more about privacy and want a simple and performant tracking solution.

Pros

  • Extremely lightweight tracking script (< 3 kB)
  • Very fast
  • GDPR, CCPA and PECR compliant
  • No tracking consent is needed as it doesn't store any personal identifiable information
  • It doesn't use cookies nor local storage,

Cons

  • You can't associate a visitor with previous visits
  • Heatmaps & session replays not available

Advanced tracking mode

We have developed the advanced tracking mode for people who want more in-depth analytics and want to discover more about their visitors behaviour.

Pros

  • Visitor history
  • Heatmaps & session replays ready
  • More available tracking statistics
  • Associate custom parameters with visitors

Cons

  • Needs tracking consent
  • Needs more data to be sent, depending on what modules are activated